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What's in a name? More Than You Think!
The power of choosing the right name for a
website, blog or any internet venture cannot be undermined.
Choosing the right name is essential to creating a
successful online presence. Consider the following factors,
when you take decisions for your next project domain name:
A name that is short and simple is always more effective
than one that is lengthy or complex. People should be able
to remember the name easily, and then not only will they log
back in easily on to your site, but also refer it to their
friends. A name which has to be written or memorized with
effort, is a name that will always stand in the way of you
Use the right keywords:
If your domain name has words that link to your business
model or is rich in keywords, it will automatically get you
a preferential treatment by Google or other search engines.
Google sees links that use your domain name and land you
higher ranks in search results.
Relevant to your brand:
Choosing a name that is relevant to your business model is
critical to letting people identify you in the World Wide
Web, cluttered with competition. The name should be such
that it immediately relates to your business and your brand.
Would you buy airline tickets from bookyourtickets.com, or
abctravelagent.com? Try and be as precise as you can. If
your business is to sell tickets to Mexico, your customer
would be more attracted to flytomexico.com, rather than
These are some important tips that are
intuitive, yet sometimes ignored. Do consider them in your